Digital Marketing Executive
Limassol
Job Description:
The Role
The Digital Marketing Executive will support the implementation and optimization of Limassol Greens’ digital marketing strategy across paid media, website performance, and social media channels. The position requires a strong analytical mindset combined with creativity and attention to detail.
You will work closely with the Marketing Manager and creative team to ensure digital campaigns generate high-quality leads and brand awareness in both local and international markets.
Key Responsibilities
- Implement and manage digital advertising campaigns across platforms including Google Ads, Performance Max, Meta (Facebook & Instagram), and other paid media channels.
- Monitor campaign performance and optimize for lead generation, conversions, and ROI.
- Track and analyse digital performance using tools such as Google Analytics, GA4, Meta Insights, and campaign dashboards.
- Prepare weekly and monthly performance reports, highlighting insights, KPIs, and optimization opportunities.
- Support the execution of the social media strategy across Instagram, Facebook, LinkedIn and other relevant platforms.
- Coordinate with designers and content creators to produce digital assets for campaigns and social media.
- Monitor the Limassol Greens website, ensuring content updates and performance optimization.
- Assist with SEO initiatives and website optimization to improve search visibility and traffic.
- Conduct digital market research and competitor analysis to identify new opportunities.
- Stay up to date with the latest digital marketing trends, tools, and best practices.
Requirements
- Bachelor’s degree in Marketing, Digital Marketing, Business, or related field
- 2–4 years of experience in digital marketing, performance marketing, or a similar role
- Hands-on experience with Google Ads and Meta Ads Manager
- Good understanding of digital analytics tools (Google Analytics, GA4, etc.)
- Familiarity with social media marketing and content scheduling
- Analytical mindset with strong attention to detail
- Strong organizational and communication skills
- Ability to work in a fast-paced marketing environment
- Experience with Performance Max campaigns
- Basic knowledge of SEO and keyword research
- Experience working with real estate, lifestyle, or hospitality brands
- Familiarity with CMS platforms
What We Offer
- Competitive salary package (13 salaries).
- Provident Fund after successful 6-month probation period.
- Private health insurance after successful 6-month probation period.
- Lanitis Group employee discount card.
- Opportunity to work on one of the most exciting lifestyle developments in Cyprus
- Exposure to international marketing campaigns and global audiences
- A collaborative and creative marketing environment